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Issue 11

How tomorrow's technology could forever change the doctor/patient relationship.

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Spencer Green
Chairman, GDS International

Sales and the 'Talent Magnet'

A lot is written about being a ‘Talent Magnet’, either as a company, or as President. It’s all good practice – listen, mentor, reward, provide clear goals and career maps. Good practice for the employer, but what about the employee?
24 May 2011

Establishing a critical care RPO solution

Adecco RPO | rpo.adeccousa.com

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A recognized children’s healthcare system leader in Florida had nearly 400 active open employment requisitions at the end of Q1 2010. They came to us for an RPO solution from a healthcare recruitment expert.


The client.

A recognized children's healthcare system leader with magnet status, located in Florida with over 3,000 employees

The challenge.

As a result of growth, inefficient/ineffective recruitment processes, a talent shortage and minimum recruitment technology support, active open employment requisitions had approached 400 at the end of Q1 2010.

Recognizing a Recruitment Process Outsourcing (RPO) solution could help meet the immediate critical staffing needs, our client sought a healthcare recruitment expert who could immediately impact open job requisitions by:

  • Providing dedicated healthcare recruitment specialists
  • Introducing proprietary recruitment technology
  • Delivering more qualified candidate traffic through innovative candidate sourcing strategies
  • Building on the employment brand

One major challenge included an inadequate applicant system where open requisitions did not match hiring manager's requirements; qualified candidates were lost in the system and there were significant reporting limitations. Other challenges included high recruiter turnover, undefined employment process, lack of hiring manager buy-in into the recruitment program, and a rapidly increasing number of high priority, critical openings.

Key HR metrics the client sought to improve included:

  • An immediate reduction in critical, high-priority job openings
  • Overall reduction in the number of active employment requisitions
  • Time to fill
  • Time to present candidates
  • Interview-to-hire ratios
  • Cost per hire
  • Hiring manager satisfaction
  • Candidate satisfaction
  • New hire retention

As the RPO solution was being implemented, the client restructured their internal talent acquisition team resulting in knowledge gaps, the lack of baseline data and fewer client touch points. This made for a complex and somewhat more difficult launch process.    

Strategy and solution.

After the client awarded Adecco the RPO business, we initiated a comprehensive onsite review of the client's current recruitment process and developed a transition plan to ensure a smooth conversion of the recruitment process from the internal recruitment team and hiring managers.

Issues and opportunities identified included:

  • Branding irregularities
  • Inconsistent hiring processes
  • Ineffective candidate sourcing strategies
  • Lack of hiring manager buy-in
  • Limited use of technology
  • Lack of overall committed resources
  • New internal acquisition team

Adecco RPO took ownership of all active employment requisitions. We unbundled the delivery process and assigned dedicated researchers, candidate sourcers, recruiters and account management to the project. The immediate focus was establishing recruiting priorities for open employment requisitions with the client's leadership input. A candidate sourcing strategy was developed by position skill set to drive immediate results. Adecco RPO team members were assigned to functional areas.

Results and ROI.

Since the project inception, there has been significant growth in employment requisitions. Adecco is now responsible for the recruitment activity for all job openings. New sourcing strategies have been implemented - employment branding, email campaigns, data resume mining, targeted recruiting, social networking, cold call recruiting, automated calling, social media networking, print advertising, job postings, associations, alumni organizations, flyers, referral program, etc.   

 

There have been measurable results during the first 60 days (2010):

  • 149 hires (RN, LPN, Clinical Coordinator, Nurse Manager, Nurse Auditor, OT Clinical Specialist, Clinical Analyst, Life Flight Paramedic)
  • 160 new requisitions
  • 184 active openings
  • On pace to have open requisitions at 1% of total employee population by the end of 6 months
  • $585 cost per placement

Today, all aspects of Adecco's RPO solution are meeting the client's expectations.

For more information on Adecco's RPO solution, please visit adecco-rpo.com or call 419.720.0111.


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